Saturday, April 28, 2012

Federer's endorsement of Jura coffee makers


Swiss coffee makers Jura made a new commercial with the Swiss master Roger Federer which was posted earlier.

Swiss maestro Roger Federer endorsing Jura coffee makers of Switzerland

I wasn't aware of this Jura coffee machines till I first saw Roger Federer's commercial. It seems Jura is a high-end coffee maker whose machines sell for more than $1,000 in upscale retail shops such as Williams-Sonoma. It’s a small company from a small village in Switzerland and has used Roger Federer as its brand ambassador for the past few years. They have a 10 year endorsement deal with Federer which includes advertising and commercials like the new one.

I found a few more earlier advertisements and posters of Roger Federer endorsing for Jura coffee makers. Sharing it here with you all :)

Handsome Swiss FedEx modeling for Jura coffee makers 


Tennis star Roger Federer in a Jura advertisement. Federer has a ten year endorsement deal with Swiss coffee machine makers Jura


Young Federer having coffee made from Swiss Jura coffee makers in this poster ad


The greatest tennis player ever Roger Federer in a Jura coffee makers commercial 

Excluding Jura, Federer has a decade-long endorsement deals and long-term contracts with three more major companies - Nike, Wilson and Rolex watches. 
The Swiss master Roger Federer also endorses Gillette, Mercedes-Benz, Lindt, NetJets, Maurice Lacroix, Swiss International Air Lines, Emmi and the list just goes on n on...

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